Effective visual communication for science

The objective of the workshop is to understand the visual communication fundamentals and how to apply them to scientific figures, especially applied to project proposals.

Date: 28th February 2020, from 9 to 5pm
Sala Hinarejos (IMDEA Nanociencia)

Target group: Principal Investigators and senior Postdocs

Training content

• Visual perception and what we humans find intuitive
• Colors: how to amplify, not ‘fancify’
• Visual organization: how to structure to simplify comprehension
• Eye-flow: effortlessly guide the audience through the design
• Typography: how to create legibility, structure and aesthetics
• General design advice: approaches used by professional science illustrators
• Project proposals: how to visually design documents to help the evaluators